Fashion

My 2019 Trend Menu

Once upon a time, trends were mainly dictated by what we see at fashion week. Designers pave a path and show us exactly what to expect for the up and coming season. We get an insight into what we should be wearing, how we should be styling our hair, and even what colour and shape our nails should be. Now this may not be very ‘fashion’ of me to say, but I always think quite a lot of the hair and beauty trends seem to be exactly the same as the season before, just with a fancy new name. However these fancy names mean big buinsness, because like most things new and current, people want it. For years I wanted a balayage, when actually what I really wanted was my same old super fine highlights, I just wanted to tell people I had a balayage. Why do we do that?! Trends come and go at a much quicker pace than they used too. I put this down to the power of social media. I have put together a small trend menu of what I expect to see more of in 2019. 

 

I’ll start with my favourite - the sharp bob. My favourite because I feel like I’ve seen this haircut evolve over the last few years. 2017 brought us  ‘The Midi.’ 2018, the world went ‘Lob’ crazy. (Long bob for anyone who missed that one!) Now here we are, the only way was up and the short bob is in, in a big way. A classic precise cut sitting happily somewhere between your jawline and shoulders. Try wearing your parting over to the side with a loose undone wave, or put down your tongs and go straight and smooth to really show off this precise cut.  

 
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If you’ve seen my previous blogs, you’ll know I’m a sucker for hair accessories. My favourite this year being the little black bow. Understated enough to ensure you don’t look like you’ve borrowed it from an 8 year old, but bold enough to make a statement. Now much like the short bob, it’s been done before, of course it has! However I just wanted to share a tip I learnt backstage at the Temperley Show a few years ago - We simply made the bows as we went out of velvet ribbon, therefore making the size bespoke to the hair we had to work with. Genius! (And probably cheaper.) 

 
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Last but not least, white blonde. When I say white blonde I don’t mean grey, silver or ash, I just mean white. I very rarely see an ash head of hair that looks an even ash from root to ends. That’s not to say it wasn’t perfect to begin with, it just takes a lot of commitment to keep that tone and when the colour isn’t maintained it results in a mix of warmth and ash. That fresh ash tone (generally) only has a small window of looking good. We have to think about maintainance, appointment frequency and the upkeep cost and I feel 2019 will see an increase in a more natural, just been on holiday white blonde. 

 

 
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This is just a small snippet of what I expect to see in salon this year, and with Victoria Beckham spotted wearing a little black bow the day before this blog went live, it looks like my 2019 trend predictions may be correct!

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Festive Feels

I’m definitely a little late to the party with this post, but with a house move and a super busy work schedule, I’ve been keeping busy! I’d LOVE to tell you it’s actually because of all the Christmas parties I’ve been attending, however I’d be lying to you and to be fair, my idea of a good party these days is a 3 course dinner (table booked for 7pm, no later) followed by a cup of tea and an early night. I’ll occasionally go all out and open next days advent calendar door early, (YOLO) but that’s as crazy as it gets. That’s not to say I won’t be dusting off a red lipstick and going big with my party hair accessories when I do make it out to see friends and family over the festive season.

 
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Back in the day, Christmas events would be booked in the diary super early. I’d have my outfits planned way in advance. Two layers of fake tan would complete the look, basically I had too much time on my hands. Fast forward to now, I’ll think about it the night before and my outfit will usually be black. I do however, like to accessories my minimalistic outfits with heaps of jewellery and sparkle in my hair and if I’m feeling fancy.

 
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I’m a sucker for a glitzy hair accessory, and whilst recently waiting for a train at King’s Cross Station I discovered Oliver Bonas and their treasure trove of sparkling headwear. Navy crushed velvet headbands, covered in diamonds. Dainty bow hair ties to add interest to a basic pony tail. In my ‘kid in a candy shop’ moment, reality quickly kicked in - “Laura, do not buy hair clips, you’ve got important new house items to buy” - so I left empty handed... But then found a discount code about an hour later and ordered a sparkly star hair slide online instead. I’d like to share my go to party look that will see me through to the new year quite nicely. This look is what I’d call my signature up do. Textured twists, and pulled out barrel curls to give an undone lived in look that doesn’t look too formal. Depending on my mood, I can pull it out to give more volume or leave it neat if I fancy something a litter sleeker. In all honesty, it takes me no more than 10 minutes.

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I find this look easier to create if my hair has dried in its natural wave, or if it has been curled. When the ends have movement, it’s easier to tuck them in when I pin it. I wouldn’t be able do it in 10 minutes if I didn’t have my Moroccanoil Dry Texture Spray. This spray preps my hair and gives it the gritty texture I need to make the grips hold. If I’m not feeling fancy I go accessory free, but if you can’t be fancy in December, when can you be?! I hope my little ‘festive how-to’ helps you create a perfect Christmas look. I’d love to see any photos if you try this look at home! With that being said, I hope your Christmas is filled with fun, family, friends and lots of sparkle.

Aadnevik SS19

If you visited my blog last week you’d have read that LFW started on a high with Temperley London. Not only did we have a great show, it was so lovely to catch up with the Moroccanoil Team. Some of the team I have worked with for nearly 10 years, with others joining us along the way. 

We wrapped up at 8pm, and our time was our own until we needed to meet at 3pm on Sunday for The Aadnevik Show at The Royal Horseguards Hotel. Saturday night at 8pm isn’t a great time to find a table for 14 for dinner, but we succeeded! We found a little Italian just off Oxford Street who did very well in keeping the food and wine coming! I opted for an early night, (as I always do) how the others can stay up until the early hours partying I will never know! Sunday started with a relaxed breakfast and a spot of shopping before heading over to Horseguards. 

Aadnevik is a London based luxury label designed by Hila and Kristian Aadnevik. Aadnevik showcase their collections seasonally at London Fashion Week and offer a made-to-measure service for clients who visit their studio from around the world. Their clients include Madonna, Beyonce, Jennifer Lopez and many more. The Aadnevik collections are always filled with lavish embellishments, soft layering and drapes in the most stunning colours. Once again, I’m drawn in by the sparkle. We were lucky enough to borrow some dresses a few years back for a show in Ireland and even the models said they were the most beautiful dresses they had worn.

This season, with an Alice in Wonderland theme it was like stepping through the rabbit hole. With larger than life toad stools, flowers and love heart balloons throughout the hotel, the Aadnevik runway did not disappoint.  

When I cast my mind back to previous Aadnevik shows, I picture small curl tongs and styles that need at least 2 stylists on board to get the models completed on time. This year however was very different. I would like to share a step-by-step of the look we created for The Aadnevik SS19 Collection. A lived in textured wave with out a tong or wand in sight. 

This look, with the correct product, is a quick and easy look you can create at home if you own a pair of straighteners. The only product you’ll need is the Moroccanoil Dry Texture Spray to provide a foundational grip before styling and to enhance the texture when you’ve finished.

 

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My step by step shows you how to create the exact look, however if you plait bigger sections this will save you time and give you a softer wave. You can also start the plaits closer to the root to give you an even wave from roots to ends, a versatile look that can be adapted to your preference. The Moroccanoil Dry Texture Spray will do the hard work for you here, with out it your plaits will be too soft and you run risk of them falling out straight away. I’d love to see photos if you try this look at home, please send any over on instagram!

With this season over, I will now be looking forward to spotting our creations in magazines going forward. With time flying by like it does, AW19 will be here before I know it!

 Photography by Naomi Gabrielle Photography on behalf of Pure PR for Moroccanoil.

Temperley London LFW SS19

With a full kit bag and fellow Pure Hair Stylist, Claudia, on Saturday we made our way to London to meet the Moroccanoil UK team for London Fashion Week SS19. 3pm outside Centre Point was the only information we’d been given, a 33 storey Grade II listed building on New Oxford Street. I’d heard through the grapevine that the Temperley London show was going to be very different to their usual style, I couldn’t wait to hear more.

Earlier in the week, Antonio Corral Calero, Moroccanoil’s Global Ambassador and a small team met with Alice Temperley, to get a feel for this season’s collection and along with Charlotte Tilbury the final hair and make up looks were decided.

Moroccanoil, since launching their signature product 10 years ago, have always had healthy shiny hair at their very core. Every Moroccanoil product is infused with the highest quality argan oil, a vitamin packed oil to hydrate each and every strand instantly. The Moroccanoil range works perfectly with Temperley London. Nourished, natural hair, teamed with a Charlotte Tilbury ‘lit from within’ glow, has always complemented the stunning Temperley London collections.

This season Alice had come up with something different. The catwalk design had been kept to a minimum, it was the line up of women walking, that did the talking. Not only were we looking after 12 incredible models back stage, Alice had brought together what she describes as an inspiring cast of muses who personify the ethos of Temperley London.

We had free reign to sit down with every model and muse to see how they’d like their hair styled. The norm would be one look for all, and even the models were surprised by the relaxed vibe.  We worked with the natural texture of the hair, to create a healthy lived in look with a rock and roll vibe. We simply wanted to enhance each individuals natural beauty and make them feel like the best version of themselves before they headed to the runway.

Alice’s muses included her Mum, Diane, alongside Helen McCrory (star struck!), Nathalie Emmanuel and Corrine Bailey Rae to name but a few. Temperley London had this unbelievably cool line up of strong, empowering women walking in their show. If you’re familiar with Moroccanoil you may remember their ‘Empowering Woman’ campaign from a few years back. Another reason Moroccanoil and Temperley London are the perfect match; their core values are the same.

Now on to the collection, and my-oh-my where to begin. I remember the first time I was asked to work on the Temperley London show about 5 years ago and I did a little toe tapping happy dance on the spot. I loved the brand long before I worked with them. So can you imagine me backstage seeing the latest collections before anyone else?! (Kid in a candy shop springs to mind.) Temperley London never disappoints, their rails are always filled with the most stunning prints, the most intricate embroideries and long flowing dresses in the most amazing colours. I’m drawn in by the soft sparkle of sequins and the way the material moves. It was the white and gold maxi dress modelled by Anoushka Shankar that caught my eye first this season. Teamed with gold accessories and her natural curl, she looked incredible.

‘Enhancing your natural self’ is such an important message and I loved seeing this in a London Fashion Week show. The relaxed approach that really put the model in-charge is the reason the Temperley London SS19 has been my favourite season to date. After 5 hours of backstage styling, I left feeling just as energised as I did when I arrived, a great show for the Moroccanoil team.

Photography by Naomi Gabrielle Photography on behalf of Pure PR for Moroccanoil.