Luckily for me, hair is a big passion of mine. I’m forever watching hair related videos, reading articles and trying to better my knowledge on our industry. So much so, that my boyfriend probably knows a fair amount about hair due to subliminally listening to what I watch! My brain seems to store more imagery (beautiful colour formulations, and bouncy curls wrapped in silk scarfs!) and less science. Don’t get me wrong I love the science, but it would appear my brains ability to store such information less so.
The launch of Moroccanoil Color Complete back in early autumn got me thinking about all the factors that contribute towards dryness and damage. When a client tells me their hair feels dry, I’m the first to blame the change in season. “Oh have you put the heating on? That will explain it!” I’ve noticed the I blame the heating, and general change in season a little too much when actually there’s a lot more too it, and this explains perfectly why your hair can feel dry at different points throughout the year.
Environmental aggressors can cause damage to hair (and skin) daily, without you even realising. The first and one of the main culprits causing damage daily is UV light. You’d think living on this cold and windy island we call England we’d have no harmful UV light around at this time of year, but unfortunately that is not the case. If it’s light outside, the UV rays are very much there creating free radicals that over time oxide the lipids (the hydrating molecule) and the protein, the 2 main components that keep the hair strong. This not only has a drying effect on the hair, it can also cause discolouration, hence why a hot sunny holiday can cause extreme colour fade and brassiness.
The second environmental aggressor that we are faced with daily is pollution. Tiny particles of dirt, dust and grime attach themselves to the hair and scalp like little magnets resulting in your hair looking dull, lifeless and scalp irritation. Pollution will make your hair feel heavy and the dirt will make your hair feel knotty and matted, most likely resulting in you washing and brushing it more than necessary. UV light and pollution teamed with all the small things we do daily, for example blow drying and styling, can over time contribute to our hair not feeling its best.
I’m a fine haired girl with a life long love of bleach (I’ve tried to leave it, but I always go running back to it!) and as much as I care for my hair when colouring, bleach will ultimately make the hair more porous and therefore more susceptible to further damage. Because of this I need to treat my hair regularly, and recently I’ve been making an effort to use my Hydrating Mask when I wash my hair and my Protect and Prevent Spray daily to not only make my hair feel moisturised and soft, but in a quest to protect it from further damage. Sometimes (probably out of laziness) I can fall in to bad hair habits and not give mine the TLC it needs, however after the launch of Moroccanoil Colour Complete, I’m putting my all in to giving my hair what it really needs.